The Business Communication Casebook: A Notre Dame Collection
Posted by admin | Posted in Business | Posted on 05-06-2010
Tags: Business, Casebook, Collection, Communication, Dame, Notre
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Product Description
This casebook, written by a renowned communications expert, offers you the skills for successful case analysis, along with a comprehensive collection of 36 cases that may be applied to any Business Communication issue or theme. The cases in this book focus on real-world companies (i.e. Northwest Airlines, Merck, The Walt Disney Company, Google, Procter & Gamble, Wal-Mart, McDonalds, Sony and Kraft,) and provide the opportunity to put Business Communication theory in… More >>
The Business Communication Casebook: A Notre Dame Collection
This was required for a class and fit the bill perfect. Sent on time and in good condition.
Rating: 5 / 5